About
Gemma Went is a marketing and social media consultant with over a decades worth of experience across B2B, B2C, brands and SME’s. With a background in psychology and a keen interest in human behaviour, she has helped numerous businesses strategically adopt social media to help them achieve corporate objectives. Gemma is a seasoned social media entrepreneur, speaker, panelist and blogger.
She’s worked with the likes of Soap and Glory, Newcastle Brown Ale, Birra Moretti, Fosters, Channel 4, FutureBrand, Saatchi & Saatchi Design, Aesop, Premier PR, Click Software, the Design Business Association, PDD, Scott Brownrigg and some wonderfully diverse agencies and SME’s. Whether you’re an agency that needs to plug in a marketing or digital strategist or a brand that wants to understand how to make the most of social technology, Gemma can help.
Communication is Gemma’s thing. Through social media, the press, across the web, through beautiful design, well-crafted newsletters, carefully thought out websites or face to face. She uses the right mix of conversation and messaging to connect and engage with the right people, create word of mouth and get the right results.
Relationships are also her thing, well they’re important. She builds them between clients and their audiences. Making connections that create a spark. Her relationships with clients are important too, built on understanding, integrity, transparency and respect.
Services include:
- Marketing Strategy
- Social Media Strategy
- Digital Strategy
- Creative Campaigns
- Community Management
- Content Marketing
- Digital PR
- Social Media Training and Mentoring
- Social Media Monitoring and Measurement
- Social Media Amplification
- Talent Sourcing and Negotiation for Media Events and Campaigns
Gemma also writes at:
- The Marketing Agencies Association
- The Guardian
- The Design Business Association
- Channel 4
- A range of brands, SMEs and agencies
