Looking backwards and Forwards: What we’ve learnt in 2011 vs what’s next in 2012
This time last year I ran a ‘looking backwards and forwards‘ post and it was pretty popular. So it made sense to give it another airing and ask some clever comms folk the following questions: What was your biggest learning from a comms perspective in 2011? What is your one key comms forecast for 2012?
Infographic: The psychology of social commerce
Now this is a nice infographic that looks at the psychology of social commerce (or in other words, it looks at our behaviour and what drive us to purchase online).
The best advent calendar. Ever.
I had to share this. Had to I tell thee. The master of finding awesome stuff (aka James Whatley) shared this on Twitter yesterday and I fell in love. It’s brilliant. It’s now on my bookmark bar so I can visit it daily and smile. I suggest you do the same.
Chat comes to Twitter in the form of Bonfire
Ok, so I know we already chat on Twitter (that’s the point, right?) but a nifty little tool called Bonfire was launched today that allows you to add a plugin to your twitter.com profile that provides an instant messaging service for your contacts. Go here to download Bonfire to your browser.
I’m going to tell you a story …
Once upon a time, in September last year, I embarked on a journey with a new client. This new client was a new agency, an exciting new agency at that. Why so exciting, I hear you ask? Well, this new agency had a new model at its core. A model that uncovers and shares brand stories. … Read more
If you aren’t using social media to become a better company, you aren’t using it right
I happened upon a rather useful deck earlier and it’s only right and proper that I share it with you here. The author will come as no shock, I can often be found sharing his decks, opinions, posts and (now) book (if you’ve not heard about it, Social Media ROI is a must have for … Read more
Top 10 Social Media, PR and Marketing Links of the Month: December
Ok, you got me. I haven’t done this for ages (since August). All I can do is apologise (hey, I’m only human). With that done, I’m back with my Top 10 links of the previous month. New readers, these are the most popular links I share on Twitter (some mine, mostly other clever folk), so … Read more
What would YOU like to read here?
Photo by Bixtentro I’ve been a tad behind with things over the festive period and my editorial calendar needs some love and attention (well, it happens to the best of us). I’ve had a few ideas of things I’d love to share with you, but thought I’d open it up to you guys … the … Read more
Looking backwards and forwards: What we’ve learnt in 2010 vs what’s next in 2011
Here’s my obligatory trends post. But lo, it’s not the standard list of trends from my perspective. Instead I sent out a plea to some respected comms folk and asked these two questions: 1. What was your biggest learning from a communications perspective in 2010? 2. What is your one, key communications trend or forecast … Read more
Top 10 Social Media, PR and Marketing Links of the Month: August
Here are the top ten links our Twitter followers found most interesting last month. Pleased that a post on good website practice is number one, something often overlooked but so important. 5 Items to Delete From Your Website Today PR’s Use of Digital Media Think negative comments/reviews online hurt your company? Guess again How Your … Read more




