My tool de jour: Buffer
Most social folk tend to have their own special way of doing things. A suite of favourite platforms, a certain way of using them and the tools that tie it all together. I’m no different. A big part of my social strategy is to curate and share interesting content and I have a list of … Read more
The role of social media in brand storytelling
I thought I’d share a recent post I published on Brand Republic’s The Wall on the role of social media in brand storytelling. I hope you enjoy it … Brand storytelling is a bit of a buzzword right now. You can’t read a magazine, blog or agency website without it cropping up in some form … Read more
Free social media strategy ebook
As regular readers know, at the end of last year I ran a series on this blog on how to develop and deliver a social media strategy. This has now been gathered together into an easy to read ebook which covers each stage of the process, from getting buy-in at the start to ongoing management, … Read more
Social media and privacy issues: A little less scare mongering, a little more common sense please
There’s been a lot of buzz around the privacy issues attached to social media this week with the launch of PleaseRobMe.com. It’s supposed to be a joke website, but with a serious message that’s got people in a bit of a tizz. It takes information from social media streams about where users are (or where … Read more
