The Key Issues in Social Media Monitoring Today
This is a guest post from Luke Brynley-Jones, Co-founder of Influence People. He is hosting the UK’s leading social media listening conference, Monitoring Social Media 2010, in London on 22nd November, which I’ll be attending. Luke is kindly offering a 10% discount to The Cube readers. Just enter the discount code “redcube” when you book … Read more
The social media strategy series: Ongoing management and beyond
This is the final post in our social media strategy series. So far we’ve covered: Is social media is right for your business How to get buy in Identifying goals and objectives Finding your audiences Developing social media tactics Measure your social media activities Creating a content plan Defining your resources Guidelines and training Once … Read more
The social media strategy series: Guidelines and Training
Photo by Jurvetson This is the penultimate post in our social media strategy series and it’s been a long time coming. This also means that the series ebook will be out in a couple of weeks for those of you that have signed up for it. If you haven’t already, pop your details here and … Read more
The social media strategy series: Defining your resources
We’re almost at the end of our social media strategy series, which has covered: Is social media is right for your business How to get buy in Identifying goals and objectives Finding your audiences Developing social media tactics Measure your social media activities Creating a content plan Now we’re going to look at how you … Read more
The social media strategy series: The content plan
Next up in our social media strategy series is content planning. So far we’ve: Looked at whether social media is right for your business Worked out how to get buy in Identified goals and objectives Found our audiences Developed tactics Looked at how your measure your activities Now you understand which social media activities you’re … Read more
Survey results: The top Twitter tools and apps
This is the second in the series of results that came out of my tools and apps survey a few weeks ago. The first post covered general social media tools. This second installment looks at the best Twitter tools, something you guys have been asking a lot about recently.
Retuning your Twitter dials
Photo by Mr Thinktank I went through a lengthy process last week. My Twitter streams had become populated by a few over sharers and I was missing out on important updates from people I’m keen to connect with. I decided to rethink how I listen to people. I didn’t want to unfollow the oversharers per … Read more
The social media strategy series: Metrics and Measurement
The next post in our social media strategy series looks at the all important ‘metrics and measurement’. The ROI bit. Ahead of this we’ve: Looked at whether social media is right for your business Worked out how to get buy in Identified goals and objectives Found our audiences Developed tactics Once you’ve developed your social … Read more
The social media strategy series: Developing tactics
Photo by John Morgan Welcome to the fifth in our social media strategy series. Next up we’re looking at the tactics. Note how we’re only looking at that now, ahead of this we have: Looked at whether social media is right for your business Worked out how to get buy in Identified goals and objectives … Read more
Which are the top tools and apps?
Folks, I have something to ask of you. I’d like to learn which tools and apps (used primarily for business) you can’t live without. The only way of finding that out is to … ASK. So, I’ve put together a short(ish) survey that should only take around 4 mins to fill in. I know, I … Read more
