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	<title>Gemma Went &#187; Web development</title>
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		<title>Gemma Went &#187; Web development</title>
		<link>http://gemmawent.com</link>
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		<title>How to get SEO analytics beyond the stone age: Presentation from Ian Lurie</title>
		<link>http://gemmawent.com/2010/03/16/how-to-get-seo-analytics-beyond-the-stone-age-presentation-from-ian-lurie/</link>
		<comments>http://gemmawent.com/2010/03/16/how-to-get-seo-analytics-beyond-the-stone-age-presentation-from-ian-lurie/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 10:00:16 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[seo analytics]]></category>

		<guid isPermaLink="false">http://redcubemarketing-blog.com/?p=1199</guid>
		<description><![CDATA[I stumbled upon this great SEO presentation from Ian Lurie today. Ian looks at why we need to take the focus away from simply keywords in our SEO strategy and how our own analytics data could reveal more useful opportunities. . Did you enjoy this post? Then you might like to subscribe by email or RSS&#160;&#8230; <a href="http://gemmawent.com/2010/03/16/how-to-get-seo-analytics-beyond-the-stone-age-presentation-from-ian-lurie/">Read&#160;more</a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=1199&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Like This!</media:title>
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			<media:title type="html">Add to Google Buzz</media:title>
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			<media:title type="html">Share</media:title>
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	</item>
		<item>
		<title>Happy first birthday to us &#8230; what a year!</title>
		<link>http://gemmawent.com/2010/01/01/happy-first-birthday-to-us-what-a-year/</link>
		<comments>http://gemmawent.com/2010/01/01/happy-first-birthday-to-us-what-a-year/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 14:46:15 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://redcubemarketing-blog.com/?p=742</guid>
		<description><![CDATA[So 2009 turned out to be the best ever. It looked so different this time last year. Back in the summer 2008 I had the great idea of starting up my own marketing agency. Well after 10 years of working for others the timing felt right. The next few months consisted of careful planning, branding,&#160;&#8230; <a href="http://gemmawent.com/2010/01/01/happy-first-birthday-to-us-what-a-year/">Read&#160;more</a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=742&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>7</slash:comments>
	
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			<media:title type="html">Gemma Went</media:title>
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			<media:title type="html">happy birthday</media:title>
		</media:content>

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			<media:title type="html">Share</media:title>
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			<media:title type="html">Like This!</media:title>
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			<media:title type="html">Add to Google Buzz</media:title>
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		<item>
		<title>The basics of Social Media ROI from Olivier Blanchard</title>
		<link>http://gemmawent.com/2009/08/25/the-basics-of-social-media-roi-from-olivier-blanchard/</link>
		<comments>http://gemmawent.com/2009/08/25/the-basics-of-social-media-roi-from-olivier-blanchard/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 11:21:31 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://redcubemarketing-blog.com/?p=423</guid>
		<description><![CDATA[Another day, another gem to share. I know, I&#8217;m too good to you. This time it&#8217;s a slideshow from a guy who really knows his stuff. I follow Olivier Blanchard&#8217;s blog avidly and recommend that you do too. Not only does he get brands, but he totally gets how to harness social media from a&#160;&#8230; <a href="http://gemmawent.com/2009/08/25/the-basics-of-social-media-roi-from-olivier-blanchard/">Read&#160;more</a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=423&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Gemma Went</media:title>
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		<title>26 marketing activities you can do yourself</title>
		<link>http://gemmawent.com/2009/06/30/26-marketing-activities-you-can-do-yourself/</link>
		<comments>http://gemmawent.com/2009/06/30/26-marketing-activities-you-can-do-yourself/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 13:12:21 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://redcubemarketing-blog.com/?p=294</guid>
		<description><![CDATA[Are you struggling to manage your marketing activities inhouse with no staff or external support? Here&#8217;s my top 26 you can do yourself to get you on your way. 1. Seems quite fitting but: Start a blog. WordPress and others provide great blogs for free. 2. Review your website. Does it speak to your customers&#160;&#8230; <a href="http://gemmawent.com/2009/06/30/26-marketing-activities-you-can-do-yourself/">Read&#160;more</a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=294&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Gemma Went</media:title>
		</media:content>

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			<media:title type="html">post it notes</media:title>
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		<item>
		<title>We have a shiny new client in the form of Loft Digital</title>
		<link>http://gemmawent.com/2009/06/06/we-have-a-shiny-new-client-in-the-form-of-loft-digital/</link>
		<comments>http://gemmawent.com/2009/06/06/we-have-a-shiny-new-client-in-the-form-of-loft-digital/#comments</comments>
		<pubDate>Sat, 06 Jun 2009 09:45:56 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Web development]]></category>
		<category><![CDATA[Loft Digital]]></category>

		<guid isPermaLink="false">http://gemmawent.wordpress.com/?p=223</guid>
		<description><![CDATA[We&#8217;re pleased as punch to announce that we&#8217;re working with the lovely people at Loft Digital, a rather fabulous web design company that we like to describe as &#8216;geeks with flair&#8217;. Innovative, business savvy, smart and fun, Loft have taken us on to manage their PR. So we&#8217;re going to be telling the world just&#160;&#8230; <a href="http://gemmawent.com/2009/06/06/we-have-a-shiny-new-client-in-the-form-of-loft-digital/">Read&#160;more</a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=223&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Gemma Went</media:title>
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			<media:title type="html">Loft digital</media:title>
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		<title>A beginners guide to SEO</title>
		<link>http://gemmawent.com/2009/01/12/beginners-guide-to-seo/</link>
		<comments>http://gemmawent.com/2009/01/12/beginners-guide-to-seo/#comments</comments>
		<pubDate>Mon, 12 Jan 2009 12:59:36 +0000</pubDate>
		<dc:creator>Gemma Went</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[10 basic tips for SEO<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gemmawent.com&amp;blog=6928679&amp;post=1&amp;subd=gemmawent&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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